Strategic Marketing is my choice
Bismillahirrohmanirrohim,
Alhamdulillah, currently I enter the third semester of post graduate in Magister Management, Bina Nusantara University. Third semester is term for special concentration based on his/her proclivity. There are 4 concentrations, they are :
1. Information System
2. General Management
3. Finance
4. Strategic Marketing
After taking long and hard considerations finally I choose Strategic Marketing for concentration in current semester. The reasons why I choose it :
1. I want to be a generalist, not specialist.
2. Expand and Explore my knowledge in other fields, not only in computer field, coz in the next time I want to be an entrepreneur and release my own business with my own concept and interest and also combine and integrate all of my knowledge that I’ve gotten (insyaAllah..please give Your blessing Rabb for implementing these).
3. Improve my understanding about human behaviour.
4. Based on my understanding, Marketing’s knowledge is like SILATURRAHIM knowledge in Islam. In marketting there are several rules, like : how to understanding people, how to keep peole in other in long term relationship, how to give the best to other people, etc.
5. Marketing can be seen from all of the aspect of life, from simple to complex.
I hope I can realize these…..Amin yaa Rabbal ‘alamin.